The winning filmmaker will receive a ONE week theatrical run in LA complete with PR, street team and social media support, as well as a mentoring session with an established director and/or producer.

20 films will be granted the opportunity to receive a direct digital access package to outlets such as Hulu, iTunes, Netflix etc. courtesy of WBP Award partner IndieFlix.

The final films will be reviewed by a panel consisting of well-established directors, producers, actors and film critics.

Kelly Reichardt made a film a couple years ago, Old Joy, that, after watching it I called “one of my all time favorite films,” a sentiment that still stands today.

I’m very excited to learn of her new project (thanks NYTimes), Wendy and Lucy that is making the rounds of indie theaters. It’s slated for a run at the Ritz here in Philly starting January 23, and you know I will be there. If you haven’t yet been exposed to Kelly’s work, I highly recommend that you do. Here’s the trailer for the film:

Coincidentally, I read a piece in ReadyMade Magazine profiling Beastie Boy Adam “MCA” Yauch and his new venture Oscilloscope Pictures. Several times in the last week I have read a review or seen a trailer for an amazing looking film, including the documentary Dear Zachary, and they have been the producers/distributors. I’m very proud of the innovative work they’re doing and hope they keep putting out these fantastic films.